Virtual Reality, Biosensors And The Coming Self Care Revolution
Some clinicians are already using Virtual Reality environments to treat people with PTSD, anxiety disorders, phobias and addictive behaviours. Augmented with accurate biofeedback mechanisms, these sorts of treatments could soon be self-administered, removing the need for human doctors and therapists, and even putting an end to the looming mental health crisis.
It is estimated that one in six people experienced a common mental health problem in the last week, while mental health problems are reported to be the main drivers of disability worldwide, causing a cumulative 40 million years of ill health in 20 to 29 year olds. In the UK, the Department of Health has reported that mental ill health accounts for nearly 23% of the entire healthcare burden. Wider economic costs, including the direct costs of services, lost productivity at work and reduced quality of life, are estimated at £105 billion annually…
5 Business Uses Of Virtual Reality
Virtual Reality (VR) might have started life as a niche product in the gaming industry, but its benefits have now transferred into the wider business sphere. With VR, businesses can create true to life simulations in risk free, cost effective ways. Whilst the technology still has some way to go before it hits the mainstream, here are five important business applications for VR that…
Is Training The Most Useful Application of Virtual Reality?
It’s daunting enough to be a shopper on Black Friday, let alone a retail employee. It’s almost impossible to prepare for the surge of bargain hunters that spill in through the doors, sifting through sales. That is, of course, unless you’ve got years of experience – or a VR headset.
Could Virtual Reality be the Next Big Tool for Retailers?
The world’s biggest businesses are using VR to enhance customer experience & increase sales
Buying a pair of black shoes sounds like a simple exercise until you end up stuck in traffic, struggle to find a parking space and get soaked by sudden torrential rail. Once you finally hurry into a shop, they seem to have everything except the shoes you want. In order to avoid this scenario, many people have turned to online shopping. But even that can be difficult, as it’s hard to know if you’re buying the right thing. That is, of course, until you can try on the shoes using a virtual avatar that looks exactly like you. You can see if the shoes suit you before buying, all without inclement weather and impatient road users. This is just one of the applications that multinational retail business Walmart sees as part of the development of the retail industry. Last month, the retail behemoth held a
Virtual Reality is becoming a truly social space
Facebook’s New App makes VR inclusive for business or pleasure In 2006 one of the first alternate virtual societies, Second Life, made the cover of […]
Disrupted Reality – mass adoption of virtual reality – by McDonalds?!
Ingenious use of VR brings mass adoption closer iDisrupted Commentary Not what I expected to see, but this really does bring VR exposure to the […]
Disrupted Virtual Reality – Magic Leap raises an astounding $1 billion VC round
Watch the video and see the next generation of virtual reality/augmentation blow you away iDisrupted Commentary We like virtual and augmented reality at iDisrupted. We […]
Disrupted Reality – the adoption curve of virtual reality
VR is coming faster than you think to the mass market iDisrupted Commentary I gave a speech at the ABCe advertising conference a few weeks […]
Disrupted Reality – even before it's landed virtual reality is being disrupted
Google is planning to integrate VR into smartphones to make incremental VR hardware redundant iDisrupted Commentary VR is one of our favourite subjects at iDisrupted […]
Disrupted Marketing – Virtual Reality is the next creative channel
Apple has started a trend to close down traditional advertising – what’s the next opportunity for marketeers? iDisrupted Commentary by VR staff reporter, Laura Cox Whilst […]
Disrupted Toys – Mattel makes a move to bring virtual reality to kids
Virtual Reality about to go mainstream in an ideal environment iDisrupted Commentary The amount of innovation effort into the kids market is starting to see […]
Disrupted Web – how virtual reality will change the reality of the web
Prepare for the next generation of information consumption iDisrupted Commentary It’s virtual reality time again. Our VR Editor, Laura Cox, recently wrote an article on […]
Disrupted Reality – the story of virtual reality so far
How Virtual Reality is growing up iDisrupted Commentary by VR staff reporter, Laura Cox I’m standing under an ornate archway in the hallway of a magnificent, exotic […]