About Phil Dearson
Phil helps organisations prioritise initiatives that will have the greatest impact on them and the people they serve. He created the N2D Method, an algorithmic decision model, to help people make rapid decisions based on these priorities.
Phil's career started in market research, but when the web was created, migrated into the agency world where he held a variety of roles, making and marketing: Head of Digital, Head of Strategy, Head of Innovation, Planning Director and Technical Director. He eventually founded the consultancy, Subsector.